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id wood floor will not be the future trend, this is determined by environmental and production costs of the decision. Because solid wood flooring solid wood built entirely by the substrate, in the current log price increases year by year against the backdrop of high cost [link widoczny dla zalogowanych], the cost of one square meter substrate generally up to 200 yuan, while the cost of wood composite substrate at 40 yuan, to strengthen Floorboard costs 30 yuan, relative prices of solid wood flooring is not a competitive advantage, in addition, with the forest resources for the growing international attention, more and more scarce, a large number of precious wood, solid wood flooring cost phasing out of the market can be foreseen that Finally, as the production of solid wood floors occupied by more capital, particularly in the funds in inventory turnover rate is too low, many companies are interested in gradually reducing the production of solid wood flooring.
In short supply in the high-end laminate flooring, solid wood composite relies on the rapid expansion of the whole decorated rooms. The company has enhanced production floor all the full capacity production, production-demand equilibrium in the low-end products, such as the 8 mm low-end products a slight surplus, while the 12 mm high-end high demand, and strengthen the future development trend of the floor should be in the high-end products The demand will increase; parquet decorated room in the whole market, accounting for an increasingly large fitting room the whole idea of the future, as more deeply rooted among the parquet and more uncertain market prospects.
Laminate Flooring With the price advantage will be increased year by year their market share, while the precious parquet wood due to conservation and to meet consumer demand for the pursuit of high-grade interior features, will become the industry focus on developing products. From the statistical data, solid wood flooring since 2005 [link widoczny dla zalogowanych], the state imposed excise duty solid wood flooring, and are subject to 10% of export tariffs from solid wood floor began to decline, and in 2006 was more than solid wood flooring.
Laminate flooring and solid wood flooring substrate mainly uses high-density fibreboard and plywood as raw materials, in 2009 nearly half of the floor earnings contribution from the lower costs, but in 2010 the beginning, because lumber prices, the base material price increases that can be foreseen.
The future of competition in the industry is more evident in the floor in the company of soft power competition between, including services, channels and brand trial of strength between the price sensitivity of consumers is reduced, so the floor has some pricing power, the future of the industry concentration will increase faster than the other sectors [link widoczny dla zalogowanych], in other words, big companies and big brands can not launch a price war against the backdrop of bloodshed to upgrade their share.
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